Hyderabad,
September 28th 2019: Celebrated and
renowned designer duo and couturiers Shyamal
and Bhumika, known for their alluring designs across womenswear and
menswear are making their way into the Hyderabad market with a sprawling
flagship store in Banjara Hills.
Having a solid international presence, a number of
shows at various fashion weeks and 3 physical stores, Shyamal and Bhumika are expanding into the Hyderabad market. Their
new store is located in Hyderabad’s leading luxury and lifestyle space, Banjara
Hills. The new store has been specially curated to ensure it’s an experiential space that truly reflects the label’s unique values and aesthetics.
The new flagship store houses womenswear and menswear
from latest lines in a sprawling area of 5,000 sq. ft. The store has a distinct
look of an old haveli with wall carvings which has been developed by Shyamal and Bhumika.
The store will be stocking statement ensembles from the
latest Couture and Bridal collections, Memoirs of a Maharani and The
Renaissance Muse.
Tollywood Diva Samantha who
was the Showstopper at the fashion show held on the occasion said, Congratulations on launching this beautiful
store, which has a royal ambience. In the past we always thought Hyderabad was
a step behind in the fashion trend, but now every big designer from North is
coming to Hyderabad, our options are more and this city is becoming the latest
destination for fashion in the South. People of South are conscious and are
patronizing the trendy fashions. Shyamal
and Bhumika are in the right place at right time. I
am feeling like a princess in this outfit, which is seminal and at the same
time not overdone. They also have a beautiful range of men’s collection, which is rare and
that way they present everything under one roof.
On this momentous launch, the illustrious duo said “We are very excited
to launch our store in Hyderabad. This beautiful city is rich in culture and
heritage, and there is a lot of value for handcraft which is synonymous with
our brand. Our store is located in Banjara Hills, which is Hyderabad’s leading luxury
and lifestyle space. The market is also accessible to other cities in the south
which makes it one of the prime locations. The store will present our latest
bridal couture collections among other options for men and women, we cannot
wait to welcome our patrons to come experience Shyamal and Bhumika in Hyderabad.”It’s months and months of hard
work in conceptualising the Gujarati Haveli themed store here, which is our
signature style. It’s so beautiful to have Samantha wear this lovely outfit,
which is our latest couture collection.
Shyamal added, I started my career from
here, we once went to the weavers here, that’s how we got interested and
started weaving and designing. Our first collection was made from the weaves of
Hyderabad, while I was living here. It’s a very nostalgic moment, it’s a dream
come true. This is a beautiful store we have come up with for people of
Hyderabad and around.
For the showcase, Shyamal and Bhumika have collaborated with Shree Jewellers to curate a collection of precious jewellery. The collection consists of precious stones like emerald, sapphires and rubies with polka jewellery made in yellow gold. Streams of lights, lavish enchantment and the charm of extreme sophistication, the collection compliments Shyamal & Bhumika’s Couture 2019 collection.
